What we did speak about at length: the big moves Wu has planned, which aim, ultimately, to delight the growing numbers of gamers who are underserved by today’s industry.
Sure, Wu is still worried for her safety. But she’s also ready to face head-on some of the root causes of GamerGate and the hostility against her and other women in games.
Wu wants to turn her Arlington indie games shop, Giant Spacekat, into the premier creator of games not just for women, but also for black, Hispanic and LGBT gamers, for starters.
“I didn’t get into this business to be an activist. I got into this business to make a lot of money,” Wu said by phone. What she found, though, is that groups of people other than white males are largely ignored by the game dev industry as a whole, or worse—“flat out disrespected by the current industry,” Wu said.
“I didn’t get into this business to be an activist. I got into this business to make a lot of money.”
To help change the industry, Wu wants to raise money from investors—possibly venture capitalists—double the size of Giant Spacekat’s team from five to 10, and start putting out new game titles on a more regular basis—games that are focused on appealing to underserved markets.
For the studio’s Revolution 60 game, “we invested everything we had as a studio for three years in that one title,” she said. While the game—whose cast consisted of strong female characters—was Wu’s “lifelong dream,” putting so much energy into a single title “is not a good strategy going forward,” she said.
“The mission going forward is to develop a series of games, to constantly have titles coming out,” she said.
The truth is games for men by men are not an expanding market anymore. I intend to make the best games in the world for the rest of us.
— Brianna Wu aka LW3 (@Spacekatgal) November 3, 2014
Stay tuned. GamerGate may be waning, but Brianna Wu is just getting started.