Soon enough, the search for a moist, delectable, sponge-like Hostess Twinkie could be as much of an adventure to locate one as it was for “Tallahassee,” Woody Harrelson’s character in the post-apocalyptic undead-comedy “Zombie Land.”
Earlier this week, the bakers behind the popular sugary-snack like Twinkies, Ding Dongs and Ho-Ho’s, announced they would shutter their doors, laying off thousands of American workers and liquidate the company.
“We deeply regret the necessity of today’s decision, but we do not have the financial resources to weather an extended nationwide strike,” said Gregory F. Rayburn, chief executive officer of Hostess, in a statement.
Hostess Brands, headquartered in Irving, Texas, was a staple in the snack community for more than 80 years, which is why it’s no surprise that the coveted spongecakes are disappearing from the shelves at a rapid rate and selling online on sites like eBay and Craigslist like hot-cakes.
On Friday, November 16, the price for a box of the golden Twinkie treats was as high as $10 million in some cases. While the price is steep, the seller also promised, however, to deliver the savory snacks from a personalized van showing the buyers’ company logo. If that’s not a steal we aren’t sure what is.
Other sellers were offering up the soon-to-be-extinct Twinkies for $3 million on eBay, telling potential buyers that their purchase would help stimulate the American economy, while obtaining a critical piece of American History.
“You will guarantee your personal access to the Original HOSTESS Twinkies regardless of what the future may hold for this Historical, Iconic and tasty golden treat that has symbolized American tastiness for the past 75 years,” the seller wrote. “Who says you can’t have your cake and eat it to? With 4 boxes you can do just that!”
Already, on social media sites like Twitter and Facebook, users are snapping photos of themselves rushing out to local convenience stores and swiping boxes of the Hostess snacks before they are all gone, or no longer made in America.
On Craigslist in Boston, people have also started posting Twinkies for sale, but the price isn’t nearly as steep as $10 million. For the most part, bids on boxes of Twinkies are starting around $1 right now, but reach as much as $50 in some cases.
Hostess has 13 operations in Massachusetts, including four facilities in Worcester. The closures country-wide will lead to 18,500 people losing their jobs.
Below are photos of empty shelves and piles of Hostess snacks from around Massachusetts: