A round of layoffs recently hit Groupon’s Chicago office.
Groupon cut around 100 jobs this week, according to the Chicago Tribune, in an effort to streamline operations and increase “overall efficiency and effectiveness,” a spokesperson said.
Groupon has around 2,000 employees in Chicago and over 8,300 globally.
The company had around 11,800 global employees in 2014.
The cuts this week come less than two years after Groupon announced it would lay off more than 1,000 workers and begin shutting down operations in seven countries, an effort by CEO Rich Williams to cut costs and turn around the struggling deals site.
This comes as Groupon’s marketing spend is on the rise in an effort to attract users. The company launched a national advertising campaign last year, the first since its infamous “Tibet” Super Bowl ad in 2011.
Last year Groupon had $183 million in losses. The company’s stock has fallen more than 19% over the last 12 months, but it is up 10% since January 1.
Image via Groupon